Answers to your questions on doing business in Japan

Once your plans are more specific, the embassy network will be happy to provide you with information tailored to your situation or project. It can also support you if you lack international business experience.

Personal answers to your questions on doing business

You've decided what market you want to target, but have questions about your project. Contact the mission in the country in question. They will be happy to help and can provide you with the information you need. They can tell you more about market sectors, rules and regulations, the business climate and other relevant issues.

If you're still exploring and comparing markets, contact the Netherlands Enterprise Agency ( They can arrange an advisory consultation.

Coaching for international starters offers coaching for businesses with little or no experience of doing business abroad. Starters in International Business helps you develop an international strategy in three steps, so you can identify your opportunities abroad.

More information

For more information, contact an adviser or a representative of the embassy network in the country you want to do business in.

Your questions about doing business in this country or region

The Embassy of the Kingdom of the Netherlands in Japan is actively involved in promoting trade and investment. The Embassy promotes Japanese investments in the Netherlands by linking Japanese and Dutch knowledge and technology, assisting the Dutch business community on the Japanese market and economic diplomacy.

The Economic Department provides assistance to the Dutch business community to set up and promote their business on the Japanese market by providing them with information and organizing trade-promotional events.

They look after the business interest of members of the Dutch business community who might be hindered by trade barriers and provide information on the Netherlands to relevant parties in Japan in order to promote Dutch economic interest in Japan. In addition, the Economic Department informs the Dutch government on the Japanese economy, which is important for our bilateral relationship.

The Economic Department offers the following services to companies:

  • Answering your trade questions
  • Organising business seminars
  • Preparing market reports
  • Providing market information
  • Introducing you to potential partners
  • Advisory talks with Dutch entrepreneurs who are new on the Japanese market
  • Supporting your trade fairs participation and trade missions
  • Informing you about the (financial) instruments
  • Introducing you to a network of (commercial) third parties who can take you to the next step.